Bear with us..

We are remodeling right now. Over the next few days you will most likely see a few things here and there that don't work. Feel free to send me an email to office@photobizcoach.com to let me know what you found that's not working yet. Bear with us, we are putting this site on steroids! Beate

The Artist Rep's Role in Estimating and Negotiating Jobs

RepsCorner

A photographers rep/agent will generally handle all the estimating and negotiating for you. It may be the one activity appreciated equally by both the photographer and the client. Some photographers who have representation will tell you that the primary reason is the advantage their experience

PDNOnline and "What Reps Want"

PDNOnline posted a great article titled "What Reps Want".  this is a great read and contains excellent insight on what a representative is looking for in a client. Deb Schwartz really nails it when she explains why she decided to represent Augustus Butera. She explains why photographers need to

Showing Work (Part 5 of Series) + Interview with Agency Art Producer

So what are the different ways a rep/agent shows your work? There are the more traditional methods:  portfolio shows (with the art producers/buyers and the creatives in an agency or design firm, photo editors at magazines, and marketing folks at corporations), direct mail promotions, printed

The Rep's Corner: Follow Up {What Does a "Rep" Do - Part 4}

After making initial contact with a lead/prospect - explained previously in Part 3 of this series - the next step is the follow-up. What we do at this point depends on how the initial contact was made, and what we know about the prospect. There are several ways you can follow-up: phone call,

The Rep's Corner: Initial Contact {What Does a "Rep" Do - Part 3}

Continuing on with the description of what a Photo Rep/Agent does (see original post in part 1) - after identifying the best clients to contact, we then do whatever we can to make the initial contact. We each have preferred methods, and buyers have methods they prefer as well. It may depend on how

The Rep's Corner: What Does A "Rep" Do? {Part 2}

Working from my initial description of what a rep does (in Part 1 of this series) - Identifies your target market, obtains accurate prospects and leads, makes contact, follows up, shows your work through several different means, generates interest in your particular style/category/specialty,

The Rep's Corner: Choosing A Rep

Q&A: Tim asks:  How do we know how successful they are or good at their job when we consider them for our own rep? I asked Mary Preussel, former Photo Rep, Account Rep for Black Book, and now an Account Rep for Workbook what suggestions she has for determining how good a rep is. Her reply: "As

The Rep’s Corner: Where Do Reps Get Their Training?

Q&A: I promised to answer a great question posed by one of our photographers (thank you, Tim) in the feedback section below. I'll tackle his first question: "Where exactly do reps get their training and experience with regard to photography?" Short answer: There is no "exactly". If you are

The Rep’s Corner: What Does A “Rep” Do? {Part 1}

In the last post I answered the question above in broad terms: Identifies your target market, obtains accurate prospects and leads, makes contact, follows up, shows your work through several different means, generates interest in your particular style/category/specialty, estimates, negotiates and

Introducing our new feature: The Rep's Corner

RepsCorner

One subject that consistently comes up in the photography business is that of representation. Questions as to whether one should have a rep, how the relationship with a rep works, when and how to go about getting a rep, and so on are asked often, and the topic deserves attention in each of your